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SkinSage logo

SkinSage

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CompanySkinSage
RoleProduct Designer
DeliverableZero to V1
ScopeUI/UX · Mobile · Responsive · Product Features
SkinSage cover

The Brief

Your skin, understood. Your routine, built for you.

Most skincare advice is generic. SkinSage set out to change that by asking the right questions upfront and building a fully personalised routine from the answers. The brief was to design an experience that felt expert, not clinical, and personal, not overwhelming.

Scope covered the onboarding assessment, personalised product recommendations, routine tracker, and the public-facing landing page. The focus was on clarity and trust at every step.

2 WeeksTurnaroundFrom kickoff to V1 live
73%Day-7 RetentionUsers returned after day 7
100+Verified DoctorsSearchable by specialty, price and slot
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Skin Assessment

Know your skin before building your routine.

The assessment guides users through a short series of questions about their skin, lifestyle, and concerns. Based on the responses, SkinSage generates a skin health diagnosis. If an issue is detected, the app creates a case and surfaces the best-matched doctors on the platform for that specific condition.

Skin assessment screens
SkinSage screen 03
SkinSage doctor search

Booking

See the doctor, pick a time, done.

View a doctor's full profile, then book a session by selecting a date and time that works.

SkinSage doctor profile and booking

Checkout

Clear terms before anyone pays.

Checkout screen and terms confirmation before the session is confirmed.

SkinSage checkout and T&C

Appointment

The doctor walks in already briefed.

Your upcoming appointment, with a pre-consultation summary generated by AI to help the doctor prepare.

SkinSage appointment pre-consultation

Doctor View

The other side of the consultation.

The doctor's side: view patient appointments, record session outcomes, and track earnings.

SkinSage doctor dashboard

Landing Page

The product promise, in one scroll.

Landing page designed to communicate the product promise and convert visitors.

SkinSage landing page 1
SkinSage landing page 2
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Design System

Color and Type.

Color

#3A7D7D
#5FA8A8
#A8D5CF
#D6EDE9
#152D3D
#4490D5
#82BBE8
#C0DCF3
#E3E3E3

Typography · Montserrat

Your skin, understood.

Landing page hero

Build your routine.

Screen titles

Skin Assessment

Section & card headers

Answer a few quick questions.

Descriptions, onboarding copy

View Doctor Profile

CTAs, action labels

Available today · 3 slots

Meta info, availability tags

DERMATOLOGIST

Badges, specialty chips

Outcome

Live in two weeks, and people kept coming back.

V1 went live two weeks after kickoff, covering the skin assessment, doctor search, booking, checkout and the doctor's own dashboard. 73% of users returned after day 7.

Let's Work Together

Great products happen
when the right people meet.

If you're building something and need a designer who goes all in, let's talk.

Say helloLinkedIn